2 edition of Problems in marketing found in the catalog.
Problems in marketing
Milton Peers Brown
|Statement||[by] Milton P. Brown [and others]|
|Series||McGraw-Hill series in marketing and advertising|
|LC Classifications||HF5415 .B74 1968|
|The Physical Object|
|Number of Pages||898|
|LC Control Number||68017177|
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Problem Set This Marketing Management Problems Edition is designed to provide additional financial analysis problems not found in the textbook.
The plus problems contained in this inexpensive supplement resemble the problems in the Marketing Management text. The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chapters, each written by an expert in their field, it's a crash course in marketing theory and practice.
From planning, strategy and research through to getting the marketing mix right, branding, promotions and even marketing for small to medium enterprises.
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